How much do you make per video ad?

Video advertising has become a popular and effective way for businesses to reach their target audience and promote their products or services. With the rise of social media and video sharing platforms, such as YouTube and TikTok, more and more people are turning to video ads to generate income. But how much do these creators actually make per video ad?

The answer to this question varies greatly and depends on several factors, such as the platform, the type of ad, and the creator’s audience and engagement. Let’s dive into the details and explore how much you can expect to make per video ad.

Platform

The platform you choose to post your video ad on plays a significant role in determining your earnings. YouTube, for example, is one of the most popular platforms for video ads, with over 2 billion monthly active users. On YouTube, creators can earn money through the YouTube Partner Program, which allows them to monetize their videos with ads. The amount you make per video ad on YouTube is based on the number of views and engagement on your video, as well as the type of ad.

On the other hand, TikTok, a relatively new platform, has gained immense popularity in recent years. With over 1 billion monthly active users, TikTok offers creators the opportunity to earn money through brand partnerships and sponsored content. The amount you make per video ad on TikTok is negotiated between the creator and the brand, and can range from a few hundred dollars to thousands of dollars per ad.

Type of Ad

The type of ad you create also plays a significant role in determining your earnings. There are various types of video ads, such as pre-roll ads, mid-roll ads, and post-roll ads. Pre-roll ads are the most common type of video ad, which plays before the main video. Mid-roll ads appear in the middle of the video, and post-roll ads appear at the end of the video. The amount you make per video ad will vary depending on the type of ad and its placement.

For example, on YouTube, creators can earn an average of $0.01 to $0.03 per view on pre-roll ads. This means that for every 1000 views, you can expect to make $10 to $30. On TikTok, the earnings from a sponsored video ad can range from $20 to $200 per 1000 views, depending on the creator’s engagement and audience.

Audience and Engagement

The size and engagement of your audience also play a crucial role in determining your earnings per video ad. The more views and engagement your video receives, the higher your earnings will be. This is because advertisers are more likely to pay for ads on videos with a larger and more engaged audience.

On YouTube, creators with a larger and more engaged audience can also earn money through sponsorships and brand deals. These deals can range from a few hundred dollars to thousands of dollars per video ad, depending on the creator’s reach and influence.

In conclusion, the amount you make per video ad varies greatly and depends on several factors, such as the platform, the type of ad, and your audience and engagement. While some creators may earn a few hundred dollars per ad, others can make thousands of dollars per ad. It ultimately comes down to the quality of your content, your audience, and your ability to attract advertisers. So, if you’re looking to make money through video ads, focus on creating engaging and high-quality content, and the earnings will follow.